The Ultimate Sales & Marketing Playbook for Experiential Content
For companies that desire sustainable growth, the alignment of an organization’s sales and marketing team is imperative to reach those goals.
A recent report from Marketo determined that sales and marketing communication and alignment can generate 209% more value from content!
This free guide will help you understand how to use the experience around design to help better align your sales and marketing efforts.
Chapters include:
- How to establish a collaborative pipeline
- What types of SLAs matter to marketing and sales agreements
- How to create content to engage your audience
- How to prevent rogue sales reps and assure content quality
- How to create communication between sales and marketing for real-time feedback